Digital Media Arts (AAT)

Academic Plans, known as programs, include a overview description and a summary of program requirements. You can search the online catalog via the the Academic Plan links on the right for a desired program or a specific course information. 

The Web & Graphic Design AAT degree prepares students for professional practice in the field of visual communications. The program builds a first-year foundation of aesthetic and technical skills and progresses into advanced study of web and graphic design practices. Students learn to effectively communicate ideas and information in a variety of traditional, digital, print, web and other media formats. Essential skills are developed through practical hands-on experience, real client project work, a focus on professional skills and building a portfolio of work. Graduates can seek employment as freelance designers, production designers or coordinators, content managers or publishers, marketing communications specialists, or entry-level web or graphic designers.

General Education Requirements
Communication Skills
ENGL&101ENGLISH COMPOSITION I5
or PTWR 135 INTRODUCTION TO APPLIED TECHNICAL WRITING
Computational Skills
PTCS 110PROFESSIONAL TECHNICAL COMPUTATIONAL SKILLS5
Human Relations
Select one from the following:5
INTERPERSONAL COMMUNICATION (5 credits/units)
SMALL GROUP COMMUNICATION (5 credits/units)
INTRODUCTION TO BUSINESS (5 credits/units)
INTRO TO SOCIOLOGY (5 credits/units)
Major Area Requirements
Fine Art Foundations
ART  1012D ART AND DESIGN5
ART  110CREATIVITY AND CONCEPT3
Digital Media Arts
ART  118TIME-BASED ART AND DESIGN4
ART  208DIGITAL PAINTING & ILLUSTRATION4
DMA  101PHOTOSHOP RASTER GRAPHICS4
DMA  102ILLUSTRATOR VECTOR GRAPHICS4
DMA  104MOTION GRAPHICS AND ANIMATION I4
DMA  204MOTION GRAPHICS AND ANIMATION II4
DMA  201VIDEO AND SOUND PRODUCTION I4
DMA  202VIDEO AND SOUND PRODUCTION II4
Web Design
CTEC 112PROGRAMMING ESSENTIALS5
CTEC 117USER EXPERIENCE DESIGN4
CTEC 122HTML FUNDAMENTALS4
CTEC 160WORDPRESS I5
CTEC 270WEB AND INTERFACE DESIGN I4
CTEC 271WEB AND INTERFACE DESIGN II4
Professional Development
DMA  114PROFESSIONAL PRACTICES AND PORTFOLIO I4
DMA  214PROFESSIONAL PRACTICES AND PORTFOLIO II4
DMA  215PROFESSIONAL STUDIO EXPERIENCE 14
or DMA  199 COOPERATIVE WORK EXPERIENCE
Total Credits/Units93

Program Outcomes

Program outcomes are overarching skills that are emphasized and reinforced throughout several courses in a specific program; they are measurable statements that define what students should know or be able to do by the end of a certificate or degree at Clark College. After successful completion of this program, students will be able to:

  • Articulate well-considered ideas and written claims to an academic audience, using effective rhetorical techniques, properly credited evidence, and a command of Standard English. (GE)
  • Demonstrate interpersonal/human relations skills. (GE)
  • Demonstrate and clearly explain an effective strategy to solve a quantitative problem. (GE)
  • Effectively organize and manage web design projects.
  • Use written, verbal and visual means to effectively present and communicate web design projects.
  • Demonstrate work and business ethics in web design practice.
  • Apply fine art theory and design purposeful projects relevant to audience needs.
  • Synthesize multiple media assets with appropriate interactions and functions.
  • Generate original ideas and utilize processes toward solving visual communication problems.
  • Implement tools and technology to realize visual ideas.
  • Interact, collaborate and implement projects with peers, clients or others in various work environments.